There are many soft and hard skills that highly successful real estate professionals use. To make a sale, understanding what motivates a person and communicating how you can meet their needs that create motivation is a soft skill you may do without realizing it.

 

 

Have you ever wondered why personality profiler DiSC just doesn’t work for you? You’re not alone. Despite its popularity and widespread use in business environments, DiSC, like other personality assessments, evaluates personality at a specific point in time—when a person takes the assessment.

 

 

Last week, we showed you how Donald Trump’s speech patterns influence his audience. Today, we will highlight the words of a different leader in a different time, Reverend Martin Luther King, Jr.